SANET HOLDING

MARKET ENTRY THAILAND – JOINT VENTURES AND CO-INVESTMENT WITH SANET

Legally secure structures, Thai-majority companies and hands-on implementation for mid-sized enterprises.

Sanet supports European companies entering Thailand not only as a consultant, but as a strategic partner and
co-investor—legally sound, culturally mediated, and entrepreneurially viable.

Joint Ventures in Thailand – Opportunity and Risk

Many mid-sized companies recognize the advantages of joint ventures with Thai partners: market access, networks, and operational proximity. At the same time, justified concerns arise regarding dependency, loss of control or structural dominance.

This is where many market entry projects fail – not for strategic reasons, but due to structural and cultural challenges.

Sanet-Solution

Sanet as a Balancing Partner in Joint Ventures

With Sanet Holding Co., Ltd., Sanet offers a new approach to joint ventures in Thailand.

Acting as a Thai co-investor, Sanet assumes a mediating role within the shareholder structure and creates a balanced foundation between European and Thai interests.

Sanet combines:

• Strategic Consulting

• Entrepreneurial Participation

• Cultural Mediation

into a sustainable partnership on equal footing.

Thai Majority – A Legal Advantage

Thanks to its German Thai shareholder and management structure, Sanet enables the establishment of Thai-majority companies without the typical legal restrictions for foreign-dominated entities.

Key Benefits:

• Immediately operational structures

• No circumvention models

• Clear corporate governance

• Strong acceptance by authorities and partners

Co-Investment Instead of Pure Consulting

Sanet does not only advise on joint ventures – where strategically appropriate, Sanet invests alongside its partners.

This entrepreneurial commitment:

• Accelerates Decisions

• Builds Trust

• Reduces Structural Risk

• Increases Long-term Success

Sanet does not stand on the sidelines – Sanet shares the responsibility.

Operational Security Through Integrated Expertise

The success of a joint venture is decided in daily operations. Sanet ensures execution through specialized units covering:

• Management and market entry consulting

• Legal and tax advisory

• Accounting & compliance

• Recruitment & executive search

• Trade and services hub for foreign companies

All services are fully integrated and centrally coordinated

For Entrepreneurially Driven Mid-Sized Companies

This model is designed for:

• Family-owned businesses

• Shareholder-managed mid-sized enterprises

• Investors with a long-term perspective

Not for corporate bureaucracy – but for entrepreneurs seeking reliability, balance and execution.

Sanet – Bridging Europe and Thailand

Sanet understands both sides: the decision-making logic of European entrepreneurs and the cultural and economic realities of Thailand. This dual perspective makes Sanet a cultural ambassador and stabilizing force in international joint ventures.

PLANNING A JOINT VENTURE OR MARKET ENTRY INTO THAILAND?

Get Started With a Free Consultation!

Let us assess whether a joint venture or co-investment structure with Sanet is the right path
for your business!

Feel free to reach out using the form below to request a quote or start a conversation about your goals and how we can support your business.